BUS-412W: Professional Selling

Credits 3
Grade Scheme
BC
Session Cycle
S

Designed to develop student interaction and business skills with strategies relating to the personal selling side of marketing. Emphasis is placed on business-to-business and consumer selling strategies, as these skills are also applicable to retail selling and may be beneficial in enhancing skills necessary for selling ideas within the business, workplace, community at large or society in general. FILA general education: writing intensive.

Prerequisites

FILA-150 or FILA-350EW; ENG-110; BUS-300; BUS-310; or permission of instructor

Term Offered
Spring Only